Website Copywriting - Kate Astill Creative Co.
KATE ASTILL CREATIVE CO.
Kate Astill, owner of Kate Astill Creative Co. is a master of many trades.
A yoga teacher, business coach, photographer and social media whiz, I had the pleasure of working with Kate to complete her website copy.
the CLIENT - Kate Astill Creative Co.
Kate Astill, owner of Kate Astill Creative Co. is a master of many trades. A yoga teacher, business coach, photographer and social media whiz, I had the pleasure of working with Kate to complete her website copy.
Kate approached me with a clear direction – she wanted to make her offers clear, transparent and appealing to her target market. She required copy for her website that was articulated in a way that would capture the attention of her niche and prompt them to read on!
My Process
When I first began working with Kate, we connected virtually for me to gain an understanding of her business, her client’s unique needs and her service offering.
In this initial consultation, I began to understand that Kate had a multitude of ideas but was struggling to communicate her offers clearly and concisely.
The PROJECT
Initially, the project I was contracted for was Kate’s Website Copywriting. Kate had an existing website but with many new service offerings, it was time to populate the site with words that resonate.
I worked closely with Kate over the entirety of the project – assuring that we got her brand voice and personality right! I used clear calls to action throughout the copywriting to prompt her niche to act on each offer.
After this initial project, I have been utilised regularly by Kate Astill Creative Co. for newsletters, blogs, and social media posts.
I thoroughly enjoy working with Kate – she is a woman on a mission! Together we now work collaboratively as co-creators for social media clients.
Results
Kate’s website copy has successfully converted a multitude of clients. It is clear, concise and effective copy that propels Kate’s niche to act.
Kate’s website is easy to navigate, and her copy is still authentic and real. Working closely together has allowed me to truly understand the brand voice and personality Kate wishes to portray.
Outsourcing her copywriting has allowed Kate the ability to spend more time doing the things that she loves. Building a relationship with Kate has been imperative to the success of her website.
With authenticity an important characteristic for any website, I was able to create words that still sound like Kate.
feedback
“I've had the pleasure of working with an amazing copywriter, Felicity Haylock from The Creative Marketing Co, and I have to say, the experience was truly exceptional. From the very beginning, I was impressed by her level of professionalism, expertise, and dedication to her craft. Felicity truly is a word wizard.
Throughout working together, Felicity demonstrated an incredible ability to understand my brand and messaging, and to turn my ideas into engaging, persuasive copy that truly resonated with my target audience. She was always open to feedback and suggestions, and worked tirelessly to ensure that every aspect of the copy was just right.
But what really set Felicity apart was her genuine passion for her work. She approached every task with enthusiasm and creativity, and her positive energy was infectious. It was clear that she truly cared about the success of my business, and was willing to go above and beyond to ensure that I was completely satisfied with the final result.
In the end, the copy that this amazing copywriter produced was truly outstanding. It was exactly what I needed to take my brand to the next level, and I couldn't be happier with the outcome. I would highly recommend Felicity to anyone in need of top-quality copy that truly connects with their audience. Thank you for an incredible experience!”
